The new FEI pictograms representing each of the FEI disciplines have been unveiled. And they’re designed by non other than Swedish showjumper (ex-eventer) Peder Fredricson!
Peder is quite known for his equestrian art in Sweden but more so for having been on the Swedish Eventing Olympic team as a 20-year old in Barcelona and then as a team member of the Showjumping team in the Athens Olympic, where they got team silver and Peder was fourth individually.
He is also married to Swedish showjumper Lisen Bratt Fredricson who was on the London Olympics showjumping team (her second time, first was in Sydney) for Sweden. His brother Jens was also on the team.
I actually trained for Peder when I was about 15. Apart from all the good tips and jumping-exercises I remember all the girls in the group (yes yes fine, me included) getting quite week in the knees when he came into the school. He’s quite a dashing being all tall, blond and cheek bones.
Oh, yes, almost forgot. H&M sponsors him too. And he’s done a bit of modeling for them. Of course.



